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A call tracking tool allows you to attribute incoming phone calls to marketing campaigns. On the same model as the tracking of web links via Google Analytics, you can then analyze the performance of your different marketing levers, and know where your incoming calls come from. Very easy to implement, when using the right solution, …

Dexem: a call tracking solution to analyze the phone calls of your marketing campaigns Read More »

That’s what it’s all about: This time it’s all about probably the most famous “camping department store” between Germany and the Netherlands. Exactly OBELINK! I take a closer look with you at the camper shopping paradise and a typical Obelink product. Juhuuuu it’s time again for a CHECK on IsasWomo! But before we test together …

Once everything! Camping with Style by Obelink Read More »

FAB has no equivalent. Neither a professional association, nor a Linkedin group, nor a Club, the FAB community has only one rule: that of sharing takeaways and insights between founders and investors, from one continent to another, with Inclusivity and Diversity as key words. By launching this community in January 2018 with a first meeting …

Who are the founders and VCs of the new Consumer Brands? Read More »

Enable dark mode on social networks Find out how to enable dark mode on the major social networks. Instagram Instagram is one of the many social media platforms that offer the possibility to opt for dark mode. To do so: On your Instagram profile, click on the three dashes in the top right corner, Select …

How to activate the dark mode on all your applications: social networks, messengers, web browsers… Read More »